Growth Roadmap | Workshop, STARTPLATZ, Mittwoch, 30. September 2020

Growth Roadmap | Workshop
In this Pirate Skills Workshop we will create the Growth Marketing Strategy for your company / project together. You can start from scratch or build on your previous plans.
The goal is to help you:

Exploring the status quo
Defining the right growth goals 
Figuring out the milestones to get there
Setting up your experimentation system 
Generating ideas for experiments 
Prioritizing your ideas 
Testing your ideas in growth sprints

Select marketing channels:
Depending on your business model and target group, it makes more or less sense to be on platforms like Facebook or LinkedIn. Choosing the right channels is critical to your success. First we look at all options and then we use the Bulls-Eye framework from Gabriel Weinberg's book "Traction" to select the most important channels for you.
Plan Growth Funnel:
The channels often result in a logical order in which users get to know your brand and become your customers. For example, they see a Facebook ad, click on the link to the landing page where they leave their email and then end up in an email series or with the sales team. In the workshop I will help you to plan the right funnels and measure the success.
Experiment systematically:
There is no guarantee that the selected channels, funnels and campaigns will be successful, so it is very important to systematically test what works and what doesn't. In many projects it is for me only the second or third channel and the 15th campaign that really goes through the ceiling. In the workshop I will show you how to take your marketing from week to week to a new level.

If this sounds interesting to you, grab one of the remaining tickets we have for this workshop and join us at STARTPLATZ, Im Mediapark 5, 50670 Cologne. Also, if you have any questions about this workshop, send me a message to or give a call at +49-1522-6389102.

Growth Program

So, you want to become your own growth marketer? Then join the Pirate Skills Growth Program with 6 deep-dive workshops over 3 month. To get a detailed program description send a message to

See you there,


Ben SufianiCaptainPirate Skills+49-152-26389102Im Mediapark 5, 50670 Cologne,

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Mittwoch, 30. September 2020, STARTPLATZ, Growth Roadmap | Workshop

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